Please ensure that your posts are in line with the following Instagram guidelines:

Instagram Post Aspect Ratio

The maximum video width for Instagram in 1080 pixels and the minimum is 600 pixels width. 

Unfortunately, this means there is currently no support for Super HD or 4K video uploads on either Instagram or Hopper HQ. The maximum is 1080px for all video files.

There is no height restriction for videos on Instagram, they can be any size as long as they are within maximum portrait & landscape ratios - 4:5 and 1.91:1 respectively. 

Instagram Reel Aspect Ratio

Instagram reels are portrait i.e. smart phone screen sized.

Please upload videos and photos 1080 pixels wide and 1920 pixels tall (an aspect ratio 9:16).

Format and Frame Rate

At Hopper HQ, we recommend uploading your videos in .mov, .mp4 or .m4v format. The maximum support frame rate is 30fps.
Instagram often update their video format guidelines, so our best advice would always be to export one video file in your chosen format and size and test this in Hopper HQ. If this posts ok via Hopper HQ, create the others in the same format. 

Hopper HQ video upload guidelines

  • Container: MOV or MP4 (MPEG-4 Part 14), no edit lists, moov atom at the front of the file.

  • Audio codec: AAC, 48khz sample rate maximum, 1 or 2 channels (mono or stereo).

  • Video codec: HEVC or H264, progressive scan, closed GOP, 4:2:0 chroma subsampling.

  • Frame rate: 23-60 FPS.

  • Picture size:

    • Maximum columns (horizontal pixels): 1920

    • Minimum aspect ratio [cols / rows]: 4 / 5

    • Maximum aspect ratio [cols / rows]: 16 / 9

  • Video bitrate: VBR, 5Mbps maximum

  • Audio bitrate: 128kbps

  • Duration: 60 seconds maximum, 3 seconds minimum

  • File size: 100MB maximum

Have any questions? Send us the original file that you're struggling to upload.

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