Facebook has 2.7 BILLION users. All of which you have the option to tap into and grow your community and brand. Therefore Facebook analytics is the perfect place to understand your audience, your account engagement and your post analytics.

We've broken Facebook analytics down into these three easy categories:

Post Analytics allows you to see the breakdown of each and every post - not just those posted by Hopper HQ!

This is incredibly useful to understand exactly what type of posts get what level of engagement.

You're able to see and order your posts into:

Hopper HQ now pulls and collates this information into an easily digestible table so that you can see which hashtags are performing better on your social media campaigns.

The table is broken into:

This data is ordered with your highest performing hashtags at the top.

This allows you to determine which hashtags pull what type of engagement, so you can review what works and which hashtags you can ditch!

Please note that we can only pull hashtag data from the caption, not the first comment.

→ Learn more about Hopper HQ Hashtags and Hashtag Analytics